In order to compete in the evolving retail market, manufacturers must present directive and curated product offerings, a product mix that not only sells in, but sells through as full MSRP.
This more thoughtful approach to selling requires collaboration between brands and their retail partners. Direct lines of communication must be established and a visual and efficient digital platform is required.
A standardized procurement technology interface that inspires engagement between manufacturers and retailers offers benefits to buyers, suppliers and ultimately consumers.
This emerging trend is clearly pointing to the Elastic platform by PlumRiver Technologies, as the preferred technology standard by both manufacturers and retailers.
PlumRiver is acquiring CenterStone Technologies to serve a broader client base. Our combined experience will further enhance Elastic's position as the unified platform the market has been waiting for.
“We have worked collaboratively with the Elastic team for several years to realize a truly dynamic and efficient ordering and merchandising tool that meets the complex needs of both our sales force and retail partners. All the while the Elastic team and the platform have been growing stronger and more sophisticated in its design and functionality. This merge will surely make this team even stronger and fuel the exciting trajectory of the Elastic platform.”
- Pat Fitzmaurice, Senior Sales Planning
The North Face
